If you ever feel like doing something difficult, time consuming and sure to overheat your computer, get into video editing. It’s a surefire way to end up ruining your day. On the bright side, I think I’ve ended up with something half way decent for the Sumisu Shoe Co. Kickstarter campaign.
We know that as far as content goes, video is king. So maybe this will all pay off. Even if it doesn’t at least I learned this lesson and can pass it along to you. If you haven’t already, be sure to check out the Sumisu Wiki so you can follow along with this marketing journey.
Now, without further ado the Sumiso Kickstarter video. Please leave comments here or on the wiki. I’d love to hear suggestions for improving any aspect of the video. Except for my acting. I will have none of that.
The Kickstarter goes live Monday Morning. So please, don’t hold your feedback to yourself!
PS. I finished this video at 2 am and didn’t want to wait for vimeo to finish encoding the video. I think this embed code should work… if not the video can be seen here: http://vimeo.com/25172592
EDIT:
We didn’t go with Kickstarter, IndieGoGo’s terms were better and they were more receptive to the business plan of Sumisu Shoe Co.

