July 2011

Five Real Tips to Increase Real Facebook Likes and Fans.

July 30, 2011

One of the most common questions I receive is “how do I get more likes?” It makes sense, it’s why we’re all here. It’s why we are on Facebook and Twitter. It’s an easy to measure metric and it’s shows obvious results. There are tools at our disposal to increase the number of fans across [...]

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Three Facebook Contest Fails and What You Can Learn From Them

July 29, 2011

So, you’re thinking about using a contest to increase your social reach. I get it. It’s a tempting idea. Low cost(maybe), low effort (maybe) and potential for good response. But before you get started, take a look at three big brands and learn from these three common contest mistakes. Keep it Simple, Stupid. If your contest [...]

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Google+ for Businesses. The Whole Story,.

July 28, 2011

This may seem late. Really, really late. But I’ve been holding out. Google+ isn’t for businesses yet, and putting making your business an account there will likely result in it being yanked. A brief explanation of the service: It’s like Facebook and Twitter, but better. It’s circles features allow you to deliver messages to groups [...]

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Building A Website Around Your Customers

July 27, 2011

Backcountry.com is my favorite outdoor gear store. I love my local shop, but sometimes they either don’t have what I need or I’ve eaten too much fried food and would rather shop online. Fact of life. The number one reason to patronize local businesses is often for their expertise. I hate to say it, but [...]

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Using Rapportive to Boost Sales & What is an API?

July 26, 2011

Over the past year we have seen a huge push toward layering media. You can now log into sites all over the Internet using your Facebook account. On this very site you can comment using Facebook.. Facebook calls it the Open Graph, Google, the Open Internet. These are both trade names for the basic idea [...]

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Selling on Facebook – How to Optimize Your Facebook Page, Acquire Page Likes and Engage Your Audience

July 25, 2011

Today’s guest post comes from blogger Helen Fang. Frustrated by your Facebook page’s performance? Ready to establish your brand’s identity on Facebook but don’t know how to start? Whether you already have a page but aren’t happy with its results or you’re finally ready to see what Facebook can do for you business, you want [...]

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SEO Week, Top 5 Search Engine Optimization Don’ts

July 22, 2011

The first rule of SEO is pretty basic, I try and follow it in real life too, “If you don’t want everyone knowing you’re doing it, don’t do it.” In this case, if you don’t think the search engine people will like what you’re up to, it’s best to avoid it. But, here are 5 [...]

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Step 3 of SEO Basics: SEO with other people.

July 21, 2011

Not everything related to SEO is done to appeal directly to search engines or readers, instead we try and appeal to our peers. Be a guest poster. Are you an expert? Write about it! Content creation is hard, other bloggers out there are always happy to have guest posters. Just ask that they include your [...]

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Building Website Traffic for Beginners. Step Two: Focus on People.

July 20, 2011

This is straight from Google, I’m including it here because I couldn’t agree more: Interesting sites will increase their recognition on their own This is pretty simple stuff. You can work to include quality keywords in your content, but nothing will build traffic like quality content. Quality content builds word of mouth, it builds social [...]

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Making Your Website Attractive to Search Engines Step One of SEO Basics

July 19, 2011

The very basics of SEO comes down to what the search engine sees and what they can understand about your site. It’s about the structure of the search result. Go ahead and look at a Google search result. There are three main parts and together they form the core of web design best practices. If [...]

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